Google’s VEO, Deepfakes & Code Words: Protecting Trust in the Age of AI

This week I’m doing something a bit different — demonstrating Google’s VEO, the new frontier in text-to-video AI.

It’s breathtaking. It’s powerful. And it raises serious questions. Because just as we marvel at the creativity and convenience of tools like VEO, we’re also stepping into a world where seeing is no longer believing.

🔍 Enter Deepfakes — AI-generated videos that look and sound just like real people. You might have seen them used for comedy or marketing. But they’re also being used for scams, misinformation, and manipulation.

We’re not just future-proofing skills anymore — we’re future-proofing trust.

And that’s where code words come in. In a world where your voice and image can be cloned in minutes, code words are emerging as a simple but powerful tool to verify identity and authenticity — especially in high-stakes situations.

As a Business Futurist, my goal is to help organisations and individuals navigate these rapidly evolving tools with clarity and confidence — embracing the good while safeguarding against the risks.

The future is visual. It’s fast. And it’s here.

Let’s be ready.

Are you in HR or Talent Acquisition? Join my next, free, AI Masterclass designed JUST for you here. https://events.kimseelingsmith.com/ai-masterclass

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AI BUSINESS FUTURIST MOTIVATIONAL SPEAKER Kim Seeling smith